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Eliminating the mistakes to increase website ROI


With the growth in e-commerce websites each year, the sales are not picking up for a number of businesses that intend to grow fast online. Web design is the basic template for growth where the features like the logo, appearance, usability, and brochures must be properly designed to enhance the experience.

The website with fast load times and a clean homepage attracts visitors. The study by Kissmetrics Infographics shows the sites taking more than 4 seconds to load may lose 25 percent of the viewers. 

Optimized Pages

Optimized Pages

The pages should be optimized for mobile access as the number of users on computers has declined and the number of mobile users is growing. The e-commerce site should be optimized for mobile users where the sites should not just adjust to the screen size, it should be easily accessed and its navigation should be comprehensible. 

Avoid distractions

Avoid distractions

The first impression is made by the design, graphics, videos or the bold content written on the top of the website – these aspects should be extremely catchy and vivacious to keep the visitors glued.  One should not put distractions on the landing page and eliminate content that creates confusing steps on pages, as required in case of filling a form.

Avoid complexity

Avoid complexity

The research by Nielsen Norman Group finds visitors form an opinion about the website in just 0.9 seconds and only 16 percent of the users read the text carefully. 

Providing too much information, which appears complex at the first instance, should be avoided, and the pages should not contain too little where the users do not find relevant information on the landing page itself can be a mistake and it can result in loss of buyers. The process of check out should be simple.

Integrate Enhanced Technology

Integrate Enhanced Technology

AI can be used to identify customer behavior. Data management platforms can be integrated to collect the third party data, where the company can find ways to target customers who are potential buyers and eliminate the ones who are unlikely to convert. 

Instantaneous customer support through digital marketing experience provides quick ways to resolve the problems of buyers. 

Today website builders are used by firms, where tools like Alexa or Siri can identify the customer patterns, talk to them to create designs faster as per the expectation of the visitors. Website building has been changed from text-based HTML codes to website builders, which are an amazing tool for the first-timers. 

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Creating a Wiki page

Creating a Wiki page

Companies have plenty of avenues to drive traffic or generate sales-ready leads. A number of small and large businesses create their Wikipedia business page to promote products and services. Companies are using such pages to maintain their online reputation, which helps to give more exposure and improve business credibility in the competitive market.

A number of customers conduct online searches to buy things. Wiki pages can provide a lot of information, that comes with citations and other details and it appears more reliable. It also helps to improve the search engine page ranks and reputation as Google finds Wikipedia relevant and trusted. 

To know more about SEO friendly pages, contact Mont Digital on or email info (@)

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