What to include in brand guidelines?

What to include in brand guidelines?

It has a key role in brand management in marketing. It includes the storylines, the summary, the history, personality, the mission, the logo, the vision, and the key values. The messages or logo usage should be appropriate as per the identity. The guidelines also include color, font, typestyle, and images. It should be flexible to allow the designer to use creative ways to extend it across multiple media. It is advised to have a clear trustworthy system, where there is no room for any confusion or double meaning to promote the effectiveness of the strategy.

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We're Experienced

Working with several different Business big and small , you can benefit from our decades of collective experience.

We Listen

We like to get to know our clients and their business properly, so we can determine the best way forward.

We're Results Driven

We believe in action and making the difference that would enhance the flow of your business.

We're Selective

We only say Yes where we know real value can be added and make a significant positive difference.